Changelog
New features, improvements and fixes, as they ship.
Reassign now lists everyone a section can go to as soon as you open it. Adding someone new, from Reassign or from Ask for approval, always opens the full window, and the section then shows they’re invited. A section’s note for the writer now sits in a tooltip on its row instead of taking up a line.
Style tips now catch the comma after a state in the middle of a sentence (“Cashiers, North Carolina, is”) and the hyphens in “two- and three-bedroom units.”
Switching an organization’s boilerplate between Long and Short, or leaving it out, now happens the moment you press it, instead of after a pause while the whole page reloaded.
Keep your organization’s press list in embargo: bring it in from Mailchimp or Salesforce, or add reporters by hand, and star the ones you work with. When a release is ready, Pitch sends each starred reporter their own press link, under your name, and their replies go straight to your media contact. A reporter can ask for more of your news, or ask not to hear from you again, in one click. On the Team and Organization plans.
Each section shows who it’s assigned to on one line, and Reassign hands it to someone else. When a contributor submits their part, that’s their approval of those exact words. Need someone else’s yes? Ask for their approval right from the section. You can also ask a contributor to add the photos.
Selected text no longer jumps while you edit, and nothing you type is lost while a save is under way. @mentions work on a phone, and a suggestion someone already settled tells you so.
Comment on any words in the release, and @mention a collaborator to bring them in. Or suggest different wording: each comment sits beside the words it’s about, and an editor accepts a suggestion in one click.
Tick the name of each person who should approve the release, and see where each of them stands. Everyone on a release is now in one list, with their photo and organization.
A sign-in link no longer says it has expired after it signed you in. On a phone, messages now show at the top of the screen, not under the browser’s toolbar. And a correction to a photo applies even with a note.
Editors can write anywhere in the release, and contributors write the part they’re asked for, such as a quote or background. Sections with open comments are marked on the page, so nothing gets missed.
Download any release as a PDF. Links to your newsroom and your published releases now show a picture when they’re shared: your logo, the release’s photo, or every organization’s logo side by side. And a PM can archive or delete a release that’s no longer needed.
Give each organization a social toolkit for the release: when to post, the link to share, who to tag, hashtags, and a ready-to-copy post for LinkedIn, Instagram, Facebook and X, with graphics. A new Links section points readers to where they can learn more, and an organization can leave its boilerplate out.
Every new release starts from your organization’s own set of sections, which an admin sets once in settings. Start a release and a short setup walks you through the template, who’s on it, and when to invite them. Asking someone for a quote is now one step and one email.
Emails to the people on a release now name it by its headline, so you can tell your releases apart at a glance. Anyone who isn’t on the release still learns nothing about it before it goes out.
A PM can hand a release to a colleague at their organization. When someone leaves an organization, they first choose who takes over each release they run, so no release is left without a PM.
Every organization gets a newsroom at its own address: your press releases first, with pictures, then your press kit and media contacts. It stays private until you turn it on.
Turn on style tips and embargo points out what doesn’t follow AP or Chicago style as you write. Choose the style for each release, with a default for your organization.
An agency can run releases for its clients with each client’s go-ahead, and approve for a client when the client allows it. The client gets a copy, can hold a release, and can withdraw its go-ahead at any time.
Connect Claude, ChatGPT or Gemini to embargo, and check on a release or draft your part from there. It sees only the releases you’re on, and you can disconnect it at any time in Settings.
Write a press release with everyone it involves, in one place. Each organization adds its part, the people you choose approve the exact words, and the release goes out at the minute you set, never before.
